SELLER FULFILLED PRIME
Sell products with Prime Badge directly from your warehouse
Click the Get started button to register for Seller fulfilled Prime
Grow your business with Seller Fulfilled Prime
Seller Fulfilled Prime is the Prime Program for sellers that allows you to deliver directly to Prime customers from your own warehouse. By participating in Seller Fulfilled Prime, you are committing to meeting the Prime requirements for your enrolled offers and, in particular, fulfill orders at no additional charge to Prime customers.
Enjoy these benefits with Seller Fulfilled Prime
Reach the most loyal Amazon customers
With Seller Fulfilled Prime you can offer your products to our wide network of Prime members. By offering your products as Prime listings, Prime customers will be able to find your products easily as they use our on-site filters, giving your ASINs more visibility and discoverability.
Offer Guaranteed Delivery Date messaging
Seller Fulfilled Prime orders display FREE Prime Delivery messaging to Prime customers, making them more likely to make multiple and repeat purchases.
24/7 after-sale customer service
Amazon will handle post-order customer service on your behalf, all at no additional cost to you. Customers can track orders, request refunds and submit returns through Amazon.se.
Grow business with Lightning Deals
One of Amazon’s most visited pages is “Today’s Deals”, with a daily selection of discounted Prime products known as Lightning Deals. With Seller Fulfilled Prime you can earn the Prime badge and start submitting your own Lightning Deals.
Manage your stock across multiple channels
It can be tricky juggling a diverse range of orders across multiple e-commerce channels. Seller Fulfilled Prime makes it easier to manage, as it allows you to minimize out of stock situations by holding your inventory at your own warehouse.
Seller Fulfilled Prime in 5 easy steps
Step 1
Qualify for Seller Fulfilled Prime and complete the trial period
Step 2
Store inventory in your own warehouse
Step 3
Process your orders and buy shipping labels from your preferred carriers
Step 4
Recommended to pick, pack and ship your orders the same day
Step 5
Your preferred carrier collect and deliver orders to customers by meeting the delivery experience prime requirements on delivery promise and on time delivery
What are the requirements for Seller Fulfilled Prime?
To be eligible for Seller Fulfilled Prime, your business must meet the following Prime Program criteria that apply per product tier:
- Meet the delivery promise targets based on product tier and inventory location
- Meet a minimum of 90% on-time delivery rate
- Provide valid tracking rate for atleast 99% of shipments
- Have an order cancellation rate of less than or equal to 0.5%
- Offer Free Shipping and free returns for Prime members (some exceptions apply)
- Make your Prime enrolled products available nationwide
All offers enrolled in Prime will benefit from Amazon’s high-quality customer service support that will be provided at no additional cost.
Frequently Asked Questions
Get answers to the frequently asked questions about Seller Fulfilled Prime.
What is the trial period?
Before your offers become Prime eligible with Seller Fulfilled Prime, you must complete a trial period to show that you are able to meet the requirements for Prime fulfillment excellence and customer satisfaction. The Prime badge will not be displayed on items enrolled in Seller Fulfilled Prime during the trial period. Once you successfully complete the trial period, you will automatically be enrolled in Seller Fulfilled Prime and your enrolled ASINs will display the Prime badge to customers subject to certain delivery speed thresholds.
What products are best for Seller Fulfilled Prime?
- What products are best for Seller Fulfilled Prime?
- Items with many variations
- Slow-moving goods
- Inventory that requires special handling or preparation
What does Seller Fulfilled Prime cost?
Amazon does not charge any additional costs for using Seller Fulfilled Prime. You will only pay the standard Amazon referral fees.
Where can I raise European Commission Commitment – Complaints ?
Pursuant to the Commitments Amazon has entered into with the European Commission, if you have any complaints regarding Amazon's compliance with its Commitments, you may direct them to fill out a Complaints Form and send it to the Monitoring Trustee at amazon.EC-commitments@alcis-advisers.com or Alcis Advisers GmbH, Fasanenstraße 73, 10719 Berlin, Germany.
The Complaint Form and further information can be found on the Monitoring Trustee's website:
https://www.alcis-advisers.com/#amazons-commitments-to-the-european-commission
The Complaint Form and further information can be found on the Monitoring Trustee's website:
https://www.alcis-advisers.com/#amazons-commitments-to-the-european-commission
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